Woodford Reserve bourbon and Esquire magazine gave eligible bartenders and at-home mixologists the chance to win a trip to New York City as part of their "Craft the Ultimate Manhattan" contest.Bartenders were invited to submit their own recipes to the Woodward Reserve Manhattan Experience. Entries were judged in the categories of taste, name, ingredients, creativity and presentation, and recipes needed to include Woodford Reserve bourbon as the primary ingredient.
One grand prize winner will receive a trip for two to Manhattan, while second and third place winners will receive prizes from Woodford Reserve and Esquire.
Woodford Reserve and Esquire also hosted a series of bartender exhibition events in select U.S. cities so bartenders could showcase their specially-crafted Manhattan cocktails during "The Manhattan Experience" events. Five finalists in every city were chosen prior to each event from the recipes they submitted, and the bartenders’ creations were judged by a panel of experts.
The regional winners will then showcase their Manhattans during an exclusive event in New York City on January 10, 2011.
Brad Miller, the Assistant General Manager for Daniel's Broiler - Bellevue, and the Spirits Director for all three Daniel's Broilers, competed in the bartender exhibition in Seattle, being one of five contestants chosen from over 200 applicants. The contest was held at the luxurious Palace Ballroom in Seattle. Attending were 150 people plus the judges.All the cocktails were created with local flair. There was an Autumn Manhattan and a Queen Anne Manhattan. Brad created an Applewood Manhattan made with Woodford Reserve Bourbon, apple cider reduction syrup, Graham's 10 Tawny port, and housemade bitters, garnished with an apple slice, which was absolutely fantastic, but it didn't win. The competition was fierce.
The winning drink was made by a bartender from Tini Bigs. He'll go on to compete in New York. Read more about the event: 2010 Manhattan Shake-Off.
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